Chapter Three - Marketing and Sales
IN THIS LESSON
We focus on the Sales Funnel, a critical concept for understanding how businesses attract and convert potential customers. The Jack-of-All-Trades walks learners through each stage of the funnel—from awareness and interest to decision and action—explaining how leads are guided toward becoming paying customers.
This video simplifies the sales process, helping you grasp how marketing and sales teams work together to move prospects through the funnel efficiently. By the end, learners will understand the key strategies that help turn interest into revenue.